The Group
USP Group Limited
A heritage of distribution. A future built on intelligence.
Since 1968, USP Group has been a trusted partner
across marine, industrial, healthcare, and scientific instrumentation sectors. Today, we’re evolving into SuprAI, combining decades of operational excellence with cutting-edge AI and automation capabilities. Our journey spans 57+ years of regional presence, building trusted relationships across Singapore, Malaysia, and Indonesia. With 10+ brand lines under our portfolio and operations in multiple sectors, we’ve established ourselves as a key player in our markets. The transition to SuprAI marks our commitment to innovation, leveraging AI, automation, and MarTech to drive the next chapter of our growth.
One group. Three pillars. A single flywheel.
Our businesses are built to reinforce one another — a revenue engine that generates real-world data, an intelligence layer that turns that data into tools, and a capability accelerator that compounds it all.
The Revenue Engine
The Central Nervous System
The Capability Accelerator
Our technology pathway →
Leadership Team
The Group leadership leads day-to-day management across our three countries and three pillars.
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Corporate milestones
Our journey
From a regional distribution business to a listed group in transformation.
Group Structure
How we are organised
USP Group Limited is the listed holding company. Beneath it sit the operating and capital entities that make up the three pillars.